Cloudmanic Labs

We at Cloudmanic Labs recently launched a sweet new product: Photomanic, the best way to upload, organize, store, and enjoy your photos using the Evernote platform. But when I initiated the building of Photomanic some of my closest advisers were puzzled, asking questions along the lines of aœWTF are you doing, Spicer?a Now, Ia'm the first to preach staying focused on your core, and Cloudmanica's core is small businesses. Every other product we have launched has been geared toward helping small businesses thrive. So why build a photo application?

Well, when you are the leader of a company you are sometimes your own worst enemy. You have a team of people who can build whatever you wanta—and ita's up to you to decide which ideas to chase and which to drop. The thing is, the notion of Photomanic had been kicking around in my head for a few years. I would stay up late building prototypes, and daily I pondered how I could justify building Photomanic as a Cloudmanic product. Frankly, it was becoming a distraction. Maybe I am crazy, but I just had to build Photomanic to free my mind to focus on Cloudmanica's core small business efforts.